today I'm having a Future Me day

@ashley.paiige

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SoundTikTok sound · original sound - ashley.paiige

Promoted product

Biolage Color Last

Explore the best quality hair products that are naturally inspired and scientifically minded from Biolage. Discover our collections at Biolage.com.

Why it worked

The video effectively blends relatable self-care routines with a timely product promotion, leveraging a popular sale and a trusted beauty publication's endorsement to create a native and persuasive advertisement.

Summary

The creator outlines her "Future Me Day" routine, which involves self-care activities like washing her hair with Biolage Color Last products and preparing fruit. She then visits Ulta Beauty to stock up on the Biolage Color Last shampoo and conditioner due to a sale, emphasizing its benefits for color-treated hair.

Structure

1Introduction to "Future Me Day"
2Hair washing and styling routine
3Changing bed sheets and preparing fruit
4Shopping for Biolage Color Last at Ulta

Original caption

✨ doing little favors for Future Me—including stocking up on my @BIOLAGE Color Last while it's 2 for $32 at @Ulta Beauty (8/2–8/22)! #BiolagePartner #BiolageColorLast #ultabeauty #SelfCare #showerroutine

More from @ashley.paiige

Product placement

Biolage Color Last Shampoo ACTS - used to wash hair, result is clean hair. Removing it would change the video. Biolage Color Last Conditioner ACTS - used to condition hair, result is conditioned hair. Removing it would change the video. Ulta Beauty ACTS - a store where the products are purchased. Removing it would change the video. Allure ACTS - a publication that awarded Biolage Color Last. Removing it would change the video.

Call to action

don't forget to stock up on Biolage Color Last at Ulta while the 2 for $32 sale is happening

On-screen text

Biolage Partner today I'm having a Future Me day now you're probably wondering, "Ashley, what on earth is Future Me Day?" it's basically a day where I spend a couple of hours doing little favors that future me is going to thank me for later it starts with washing my hair, using my favorite Biolage Color Last Shampoo and Conditioner because I color my hair and I want to keep my color looking fresh for as long as possible next, blowing out my hair and giving it a quick style that will last for a few days next I'm changing my sheets because tonight's version of me deserves to climb into a fresh clean bed then I'm cutting up all my fruit because I know I'm way more likely to eat it when it's already prepped and before I call it a day, I'm stopping by Ulta because Biolage Color Last is 2 for $32 right now because Biolage Color Last is 2 for $32 and future me never wants to realize she's out of her favorite shampoo halfway through a shower it helps prolong my color for up to 40 washes and it's a 2025 Allure Best of beauty winner so future me will be so happy I grabbed back ups don't forget to stock up on Biolage Color Last at Ulta while the 2 for $32 sale is happening

Transcript

today I'm having a Future Me day now you're probably wondering, "Ashley, what on earth is Future Me Day?" it's basically a day where I spend a couple of hours doing little favors that future me is going to thank me for later it starts with washing my hair, using my favorite Biolage Color Last Shampoo and Conditioner because I color my hair and I want to keep my color looking fresh for as long as possible next, blowing out my hair and giving it a quick style that will last for a few days next I'm changing my sheets because tonight's version of me deserves to climb into a fresh clean bed then I'm cutting up all my fruit because I know I'm way more likely to eat it when it's already prepped and before I call it a day, I'm stopping by Ulta because Biolage Color Last is 2 for $32 right now because Biolage Color Last is 2 for $32 and future me never wants to realize she's out of her favorite shampoo halfway through a shower it helps prolong my color for up to 40 washes and it's a 2025 Allure Best of beauty winner so future me will be so happy I grabbed back ups don't forget to stock up on Biolage Color Last at Ulta while the 2 for $32 sale is happening