$3 Original Glazed Dozen

@krispykreme

228.5K followers · usually 8.1K views a post

Views

5.3M

Likes

6.7K

Comments

60

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SoundTikTok sound · Halloween

Promoted product

Krispy Kreme

Enjoy Krispy Kreme Doughnuts stop in your nearest shop or order online for pick up or delivery to experience fresh doughnuts or coffee any day of the week.

10 videos3 creators

Why it worked

The video uses high-quality, appetizing close-up shots of the product combined with a clear, time-sensitive value proposition that is easy to understand at a glance.

Summary

This video promotes a limited-time Halloween deal at Krispy Kreme where customers can purchase an Original Glazed dozen for $3 when they buy any other dozen. The video features close-up shots of the donuts being prepared to entice viewers.

Structure

1Showcase of the $3 deal
2Visual of the Halloween-themed donuts
3Display of the offer validity dates
4Final call to action for the deal

Original caption

$3 Original Glazed Dozen 🎃 When you buy any dozen Friday, 10/9 thru Sunday, 10/11 🍩 Get this scary good double dozen deal! 👻 The Scary Sharies Offer will be available in shop, drive thru and online for pickup and delivery 10/9/26 through 10/11/26 at participating U.S. Krispy Kreme shops and is subject to product availability. See full terms at www.krispykreme.com #krispykreme #offer #donuts #halloween #spookyseason

More from @krispykreme

Product placement

Krispy Kreme (a) ACTS: The video shows their donuts being prepared and packaged, and the text explicitly details a promotional offer for their products. Removing the brand would remove the entire subject of the video.