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16 videos
5.2Talking HeadPOV / Skit hookEducation
Hook
when you pitch an app that's like "Duolingo but for cooking" to your coding friends but they all "have jobs at google already"
@zestappcooking
182.7K followers · usually 2.3K views a post
Views
11.7K
Likes
133
Comments
3
Shares
3
Promoted product
Zest
Download the Zest app or sign in to the web version
Why it worked
The video uses a relatable scenario of pitching an idea to friends and employs self-deprecating humor to make the promotion feel organic and less like a hard sell.
Summary
The creator humorously pitches an app idea, "Duolingo but for cooking," to their coding friends who dismiss it due to their stable jobs. The creator then sarcastically mocks the idea of criticizing someone for taking creative risks.
Structure
- 1Pitching a cooking app idea to coding friends
- 2Friends dismiss the idea due to their jobs
- 3Creator mocks the friends' reaction
- 4Creator defends taking creative risks
Product placement
The app 'Zest' is mentioned in the caption as the product the creator made despite the friends' reactions.
Original caption
i made the app anyway losers!! and yall are missing out. its called zest if youre curious :)
More from @zestappcooking
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